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The Simplest - and Most Profound - Fitness Business Success Secret

By Eric Ruth

I read two-thirds of Dan John's book, "Never Let Go" prior to MEGA TRAINING. Since then, I've been reading the other third, a chapter here, a chapter there. This is the best book on mind and body fitness I've ever read.

The best.

And one of the greatest personal development books ever.

It absolutely resonates with me. I read a chapter, and I "get it." I understand what Dan is saying. I can instantly understand how to apply it.
That's beautiful, and rare.

Dan John is a gifted teacher.

Just this morning I was reading Chapter 37: "Goals and Toilet Seats, A Men's Room Epiphany" Great title (big lesson there). The chapter is about goals. But, just like the rest of his book, it's not the "usual" stuff you read

everywhere else. It's unique, different, and better. Within the context of his STORY about Goals and Toilet Seats,

Dan delivers powerful, clarifying instruction.

I'm not going to attempt to paraphrase or summarize the complete message of this chapter, because I won't do it justice. You have to read it.
But I will share one beautiful little nugget.

Because it is the simplest (and therefore most profound) success secret. And since your goal is to create a great fitness business (and a great life), this is the simplest and most profound fitness business success secret.

Let me set this up by first telling you - if you don't already know - that here at NPE we take a lot of time helping our EVOLUTION ACCELERATOR and VIP Members figure out and DOCUMENT their specific vision and goals.

Because that's the foundation of any successful business - of any successful life. It is STEP #1.

We sometimes meet with resistance on this from newbies. Because they just want to jump right to the "getting more clients" stage.

Which is always - ALWAYS - a mistake.

So Camelia has to rope 'em in, slow 'em down ...and put them on the RIGHT path to success.

Because ONLY when your vision and goals are correctly established, can you gain real clarity. Only then can you move for-ward ...with SPEED ...and without confusion.

On page 342 of Never Let Go, Dan says ...

"I like to encourage my charges to assess things through a thought I repeat over and over and over again:

"LOOK FOR YOUR ANSWERS THROUGH THE LENS OF YOUR GOALS."

"The One Minute Manager (by Kenneth Blanchard & Spencer Johnson) said it best:
  1. Look at your goals.
  2. Look at your behavior.
  3. Does your behavior match your goals?
"It's the million-dollar question."

As Da Vinci said,"simplicity is the ultimate sophistication."

What Dan (and The One Minute Manager) are saying here is the very essence of simplicity.

It is the simplest (and most profound) fitness business success secret.

"Does your behavior match your goals?"

If you truly want success - in anything - just do this:
  1. Get clear on your goals.
  2. Write them down.
  3. Review them first thing every single day.
  4. Make sure your behavior that day (and every day) matches your goals.
This gives you the ultimate "success litmus test".

At the end of each day you review to determine whether or not your behavior that day moved you closer to your goals. Was it supportive behavior, or was it sabotaging behavior?

As I said in my blog post here about "what separates the haves from the have nots" - it is the hundreds of little, tiny, minute-tominute decisions you make throughout the day that determine your altitude in business and in life - your success - MORE THAN ANYTHING ELSE.

Because those decisions DICTATE your behavior.

Does that make sense to you?

Great. Then here is your action step for today: Get Dan John's book "Never Let Go" here at Dave Draper's website. Read it. No, STUDY IT. Mark it up. Take notes. Think about it. And apply what you learn ...not just to fitness, but to life.

It is an amazing book that will inspire and delight you - and guide you to higher highs.

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